Priority Campaign Technical Assistance
CBO Technical Assistance Support
OCPSC leads California’s top community engagement and public awareness initiatives. Acknowledging the crucial role of community partners in addressing the state’s most pressing issues, OCPSC collaborates with these trusted messengers to directly reach Californians, particularly those facing significant health and social inequities, providing culturally competent and actionable information.
OCPSC entrusted RHA with providing these community partners technical support, regional coordination and collateral development to support outreach for vaccination, water conservation, extreme heat, and Individual Taxpayer Identification Number priority campaigns.
Our Results
Collective Impact Table meetings held to foster partner networking
Culturally sensitive collateral materials developed to deliver priority campaign messaging
Regional Program Managers supported hundreds of CBO partners
Program
Activities
- Provided customized technical assistance to CBO partners through one-on-one meetings, regional convenings and hands-on, in-person support at outreach events
- Convened CBO partners to coordinate efforts to build collective action and ensure access to needed resources and information
- Acted as a communication bridge for collaborative partnerships between OCPSC and trusted messengers
- Created culturally competent and in-language priority campaign collateral tailored to the unique needs of community partners and the populations they served
- Created feedbacks loops and fostered meaningful engagement between OCPSC, media partners and community partners
